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Jeremy WillisESPN.com
Damian Lillard and Shaquille O’Neal are teaming up to rebrand a classic pair of kicks. The “Shaqnosis” has a new look courtesy of the Portland Trail Blazers star and the former Los Angeles Lakers and Miami Heat champion and Hall of Famer.
The original, black and white, “Shaqnosis” shoes from Reebok debuted in 1996 as O’Neal’s signature shoe, and have recently been re-released in a variety of colors.
Damian Lillard x Shaq join forces for this collaborative new Reebok Shaqnosis.? pic.twitter.com/CYpxWPhB7j
— Nice Kicks (@nicekicks) August 30, 2021
The collaboration with Lillard is shown in red and black. Lillard has a sneaker deal with Adidas, and, interestingly, the shoes will feature both Reebok and Adidas logos. Adidas owned the Reebok brand until Reebok was sold to Authentic Brands Group in early August.
The new “Shaqnosis” will be released Sept. 1.